Cold water exposure increases dopamine levels to improve mood, increase energy levels and stimulates the nervous system to increase alertness, focus attention and enhance memory.

Cold water immersion helps stimulate the white blood cells that help fight off illness (a.k.a leukocytes). Cold temperature immersion detoxifies the body and activates an immune response in the lymphatic system to enhance your ability to fight off disease and infection.

Cold plunging is a mental and physical challenge that will enhance your ability to find comfort in periods of discomfort. This will help you redefine the way your brain responds to other stressors for better emotional resilience and mental clarity.

Due to the relaxation response triggered by cold water immersion and subsequent drop in body temperature, many individuals report improved sleep quality post-plunge. The constriction of blood vessels and reduction of inflammation can also reduce the appearance of wrinkles to make skin look more youthful.